#101: Exit Planning 101: How to Maximize Your Business Value │ Marcia Riner

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This episode of the Play Big Faster podcast features Marcia Riner, a business growth strategist and business exit planner.

Marcia discusses the importance of focusing on the core aspects of business: creating a customer and producing a profit. She advises against getting caught up in trendy strategies and to instead focus on the 80/20 rule, which states that 80% of your profits come from 20% of your efforts.

Marcia also offers a free resource, the Profit Booster Playbook, which helps business owners identify areas for improvement.

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