#187: Publishing Myths Debunked: Terry Whalin’s Insider Secrets to Book Publishing Success

In this episode of Play Big Faster, host Scherrie Prince sits down with Terry Whalin, a prolific author who has published over 60 books and written for more than 50 magazines during his extensive career in publishing. Terry brings decades of insider knowledge as both an author and an editor for a New York publishing house, where he evaluates thousands of submissions each year.

EPISODE HIGHLIGHTS:

  • The Wake-Up Call for Authors: Why the Field of Dreams “if you write it, they will come” mentality leads to disappointment for many authors
  • Three Publishing Paths Explained: The key differences between self-publishing, traditional publishing, and independent publishing models
  • Building Your Author Platform: Why you need to focus on platforms you control (website, blog, newsletter) instead of “rented” social media platforms
  • The Power of Persistence: How the Chicken Soup for the Soul authors overcame 160 rejections using the “Rule of Five” marketing approach
  • The 11th Myth: The surprising myth that Alice Kreer suggested Terry add to his book (hint: it involves Oprah!)
  • The Cost Reality: Why self-publishing can sometimes cost authors $10,000-$20,000 and how to avoid unnecessary expenses
  • The Publishing Timeline: Realistic expectations for how long it takes to go from manuscript acceptance to books on shelves

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